Hendo’s relationship with music started long before the studio. Growing up in South Carolina, he first developed a love for music through singing in church choir before becoming involved with band during his school years. Those early experiences eventually grew into writing, recording, and developing his own identity as an artist.  

 

Rather than waiting for the industry to give him an opportunity, Deezy Hendo began building his own platform. Through Rolling Stoned Entertainment, he has independently released music while expanding his vision beyond records into merchandise, fashion, content, and entrepreneurship. His catalog stretches back years and includes projects such as The Chronic 2020, Super Stoned Bros., You Know The Vibes, A Trip To L.A., Stoned Mountain, and his 2026 album No Love Lost.  

 

That journey has also produced records such as “Digits,” “No Smoke,” “Lottery,” “How I’m Livin’,” “Keep Goin’,” “So Simple,” “Shut It Down,” and “Crooked,” along with collaborations that have continued to expand Hendo’s catalog and reach. His releases dating back to at least 2019 have carried the Rolling Stoned Ent. name, showing that the brand has grown alongside the music rather than being something added later.  

 

But Deezy Hendo is bigger than the music.

 

The philosophy behind the movement is simple: Rise. Strive. Elevate. It represents growth—rising above circumstances, striving for something greater, and continuously elevating your life. That mentality has become part of Hendo’s identity as both an artist and entrepreneur, with RSE developing into a lifestyle brand that brings together music, apparel, creativity, and culture.